Well, our first OR show was memorable to say the least. I'm in a hazy state of recovery at the moment, and I know plenty of ya'll are out that attended are in a similar state. Speaking of states Utah is a weird state. I think it always will be. In a way for me though Utah is a home away from home, especially in the red rock desert, and sometimes in Salt Lake City. I lived there for awhile and wrote my first zine there, so it is an important place in my life. That said, here's some photos and thoughts on the great Salt Lake City, Outdoor Retailer Show.
We didn't really know what to expect at the show. Shaun Matusawicz and yours truly simply went into this with the attitude that we would promote The Climbing Zine, cover it on my blog and otherwise study the scene. A recon mission; getting set up for success and experiencing the show fully in the Summer. Some highlights after rolling in Saturday afternoon: hip hop MCs, DJs, and good beer. Beautiful people, passionate folks who love their jobs, and of course, the freshest gear on the market. It had the vibe of a great party, in the midst of like-minded people On Sunday everything was really mellow, and we learned about companies like Sherpa, chatted about the latest gear Petzl and Black Diamond have in the works, checked out some really cool running sandals from Luna Sandals, met some people at Mountaineers Books that I hope to work with more in the future, ran into PR Man and Rep Todd Walton that I collaborate with at Deuter, and discovered that there is a functioning dog harness on the market. Who would have known? Next time we'll do much more, and at the last minute we discovered there was a rejuvenation room. I could use one of those now.
La Sportiva beer. Good marketing if you ask me.
Chatting with Justin Roth of Petzl. Justin was super psyched on The Climbing Zine. He used to be an editor for Urban Climber, we're going to do some reviews of their latest headlamps and some climbing gear when we launch our website, in a month or so.
I think this headlamp from Petzl is going to be a game changer. It will be released this summer, and we'll be doing a review in the near future. Among the dope features is the ability to change with the amount of light that is needed, more when its really dark and less with it is lighter, or you are reading something close to your eyes. Def. the coolest headlamp I've ever seen. Can't wait to get one on my head!
The lightweight Luna Sandals. Shaun's feet on the right and on the left is Barefoot Ted, a guy who is a character in the best selling book, Born to Run by Christopher McDougall that works for Luna Sandals. We met this crew through our good friend Amber.
Amber hanging in this structure in the lobby. Not really sure what this was all about, but maybe this is what it is all about.
We changed out some Mormon propaganda since we were in the neighborhood.
A Ghost Bike in the city, a tribute to fallen cyclists. word to that!!!
I was digging on this car. I've seen it around, I think it belongs to one of the Yoga Slackers crew. Much props to a fellow owner of a ghetto car with stickers and spraypaint!
It ain't over till you're safe back home. It was a long drive back to Durango, but all in all Shaun and I agreed it was a very successful OR show, and we're psyched to return in August for the full experience.
A blog from Durango, Colorado's Luke Mehall. He has four books available from Benighted Publications: Graduating From College Me, American Climber, Climbing Out of Bed and The Great American Dirtbags.
Showing posts with label outdoor retailer. Show all posts
Showing posts with label outdoor retailer. Show all posts
Monday, January 23, 2012
Saturday, January 21, 2012
Oh Are You? Our First Day at Our First OR Show
Representing The Climbing Zine crew, Shaun Matusewicz and I hit up our first ever OR show today. We arrived into Salt Lake City after driving through lots o' snow on the mountain passes. It was raining as we rolled in, but then turned to big fat flakes of snow as we headed into the Salt Palace Convention Center. No doubt we were both thinking of our good friend Adam Lawton, who recently died in an avalanche. Adam's home was Salt Lake, and I know he would have been proud that we were representing The Climbing Zine at the OR show.
We didn't really know what to expect, and we're treating this first show as a recon mission for the future. We have big plans for The Climbing Zine and hope to attract the biggest sponsors out there for our publication. We know this will take time so for this show we're soaking it all in to see how things go down within the industry.
We really enjoyed ourselves. We chatted with some really friendly people within the industry, and saw some climbing rock stars in person (Chris Sharma, Lynn Hill, Dean Potter). We got to check out some new gear, and drank several varieties of good beer (sometimes a rarity in Utah :). Most of all we received a positive welcoming from the various folks who checked out The Climbing Zine, and we truly know we have a future in the climbing world. It's only a matter of time before we reach a large audience. We're taking our time with this, because we know all good things happen in good time. And, we are PSYCHED for tomorrow.
(This is where I stayed last night and woke up this morning, the Castleton Tower campsite. I love waking up here, and wished I could have started the day by climbing this. But alas, I didn't have a partner, and had to meet Shaun in Crescent Junction by 10:00 a.m.)
Shaun having some fun.
Super cool new magnetic locking beaner from Black Diamond that will be released this summer!
Lowe Balls and Tri-Cams oh my!
We didn't really know what to expect, and we're treating this first show as a recon mission for the future. We have big plans for The Climbing Zine and hope to attract the biggest sponsors out there for our publication. We know this will take time so for this show we're soaking it all in to see how things go down within the industry.
We really enjoyed ourselves. We chatted with some really friendly people within the industry, and saw some climbing rock stars in person (Chris Sharma, Lynn Hill, Dean Potter). We got to check out some new gear, and drank several varieties of good beer (sometimes a rarity in Utah :). Most of all we received a positive welcoming from the various folks who checked out The Climbing Zine, and we truly know we have a future in the climbing world. It's only a matter of time before we reach a large audience. We're taking our time with this, because we know all good things happen in good time. And, we are PSYCHED for tomorrow.
(This is where I stayed last night and woke up this morning, the Castleton Tower campsite. I love waking up here, and wished I could have started the day by climbing this. But alas, I didn't have a partner, and had to meet Shaun in Crescent Junction by 10:00 a.m.)
Shaun having some fun.
Super cool new magnetic locking beaner from Black Diamond that will be released this summer!
Lowe Balls and Tri-Cams oh my!
Labels:
OR show,
outdoor retailer,
salt lake city,
the climbing zine
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